A - B - C - D - E - F - G - H - I - J - K - L - M
N - O - P - Q - R - S - T - U - V - W - X - Y - Z

Query – Keyword or phrase entered into a search engine’s search box to perform a search.

Qualified visitor – Customers that are considered qualified as revenue generators who access specified pages on a web site which may lead to a desired action.

Rank – Placement a listing appears in search engine results; a top 30 listing in a search engine for a query on a specific keyword related to the site.

Reciprocal link – A site links to another site in return for a link back to their site.

Redirect – A method to send a visitor to a new web page either automatically by using the meta refresh tag or HTTP status code, or manually by instructing them to click on a new link.

Results page – Page that is displayed after a visitor enters a search query.

Robot text file (Robot.txt) – Informs crawlers which files or directories should not be indexed.

ROI (Return On Investment) – Revenue generated or leads acquired as the direct result of a marketing campaign minus the cost of the campaign.

RON (Run Of Network) – Ad placements may appear on any page and on any site within an ad network.

ROS (Run Of Site) – Ad placements may appear on any page within a specified website.

Request additional web marketing information.