Basimos Internet Marketing Solutions

Internet marketing terms don't have to be confusing.
Learn about GIFs, GoogleBot, Google Dance,
hits, HTML, HTTP, hypertext and more.

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Internet Marketing Glossary - G - H

A - B - C - D - E - F - G - H - I - J - K - L - M
N - O - P - Q - R - S - T - U - V - W - X - Y - Z

GIF (Graphic Interchange Format) – File compression format for most pictures on the Web.

GoogleBot - Google's spider.

Google Dance –Google’s once a month update of its entire index of websites.

Hidden text - Text on a web page that is designed to be visible to spiders but not to human visitors. Most search engines can now detect hidden text and consider it a form of spam.

Hit – A request from a Web browser for a file (html, gif, jpg, css, etc.) on a Web server. A Web page that includes 3 images will generate 4 hits in a log file (1 html file and 3 gif files).

HTML (Hypertext Markup Language) – A subset of the Special Graphics Markup Language (SGML) that that defines the structure of a document and allows display of Web pages on browsers and connects them via hyperlinks.

HTTP (Hypertext Transfer Protocol) - Protocol a browser uses to request and a server uses to deliver HTML documents on the Web.

Hypertext / Hyperlink – Text which is linked to other documents that can be accessed by clicking on the linked word, phrase, or image in a web page. This is how spiders access the infinite amount of information on the Web.

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Uniting Businesses and Customers on the Web - Basimos Internet Marketing Solutions